Santa Tracker App

I worked with designers, developers and product owners to create and implement a strategy for this smart home Santa tracker app. The project required a strategy that encorporated the technical aspects of how the smart home operates combined with the expectations of a child at Christmas. Say what you will about the merits of an all-knowing, judgmental saint from the Arctic Circle. Plenty of parents bend over backward to keep the magic of the holiday alive for their family for as long as possible. That Lowe's has put out this gimmick app to help is a fun, harmless way to market its smart-home system. - C-Net's Andrew Gebhart

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